Braintree To Autofill Billing Info In Mobile Commerce Apps

Facebook wants to put an end to typing billing details on the small screen, help developers and payment processors earn more money, and prove that its app install ads make money for e-commerce companies. So today it’s rolling out last month’s test of “Autofill With Facebook” in partnership with PayPal, Stripe, and Braintree to two e-commerce apps, JackThreads and Mosaic, with more to come.It’s important to understand this feature is a partnership with payment providers and is additive,glass refill not necessarily competitive, at least for now. One day Facebook could try to conquer more of the payments flow by processing payments itself. But currently, if a developer uses Braintree, Autofill With Facebook layers on top of it, and Braintree still earns its processing fee. These three partners could become two shortly, as we’ve reported that PayPal may be close to buying Braintree.fag bearingThe “early test” feature as Facebook calls it will appear in the Mosaic (photo book-buying) and JackThreads (hip clothing) iOS apps for some users starting today, and for those who have payment info stored on Facebook by the end the week. You can add your payment info to Facebook by hand here.Previously this test was only available in early beta to a small percentage of JackThreads users.cc composite Developers can sign up for access later, but won’t be able to use the feature until they get approval.Update: Facebook tells me that while PayPal has committed to joining the test and supporting Autofill With Facebook, it hasn’t actually built out its integration yet. JackThreads and Mosaic both run on Braintree, and Stripe has built its integration for some apps that will launch the feature soon.
Using “Autofill With Facebook”

Here’s how the feature works for users.High Quality Lamplo Bell Silk Lamp Shade LS30003 E-commerce app shoppers browse items and add them to their carts like they normally do. Then something different happens if they’ve previously stored billing info with Facebook when they bought a Facebook Gift, Credits or in-game purchase on desktop.JackThreadsWhen these people go to checkout and are asked to fill in their billing info, such as credit-card number, billing address, and shipping address, a “Check Out Faster With Facebook” message and blue “Autofill Your Info” button slides down from the top of the screen. When tapped, users are shuttled into their Facebook for iOS app where they can look over their payment details and select a shipping address.They click “OK” and on the backend, Facebook and the app developer’s payment processor do a “handshake” so the credit card and other info is securely transferred. On the front end, the user only sees the last four digits of their credit card number for security. The user is then whisked back to the commerce app where they see their payment info pre-populated in the fields. They can then confirm their purchase without ever having had to type anything.Some people are sure to think Facebook passing your credit card info around is creepy,High Quality Lamplo Faux Leather Floor Lamp Shade LS30007 but in fact the social network has a relatively solid track record for data security. It’s had a few hiccups and bugs, but no wide-scale hacks of user passwords like Twitter and LinkedIn have. If you’re concerned with Facebook taking over the world, though, this test could certainly be a pre-cursor to it knowing more about what you buy. Then again, if you own Facebook stock, maybe that’s a good thing.